The oldest cliche in the business or sporting world is there’s no i in team. This couldnt ring true anymore than it does in the event world. Good luck doing everything on your own in this line of work!

Gathering, analysing & storing attendee feedback has never been more important. Avoid starting from scratch every time and listen to your customers…good and bad, its an opportunity to improve!

The Sunshine Coast Craft Beer Festival is under new management with Event Generals successfully acquiring the event from previous owners in early November. Huge plans are in place and the team can’t wait to make the 2023 event reality.

The Sunny Skate Series journey has begun. Event 1 of 4 is in the bag and we can’t wait to see where this ends up!

We couldn’t be happier to have three highly respected brands supporting our series this year. Vans, Santa Cruz, Yeti and more have jumped behind our mission and we look forward to a strong relationship with each.

The inaugural KickAss Festival has kicked off in memorable fashion with Ross Wilson and Joe Camileri killing it at the Kenilworth Homestead in front of just over 1,500 people!

The 12th annual Byron Bay Surf Festival wrapped up over the weekend. Check out the highlights!

After hosting an event, organisers should not take their foot off the gas as there is still a lot to do.

Event debriefs are an important tool used to help measure your success or failures and how to improve next time.

It might only look like an empty field in this photo. But give it a week or so and this place will host the biggest and best music & camping festival on the Sunshine Coast! We will be there helping to make it all happen.